Writing Tools:  WEbook Writing Secrets


     The Punch Line
     By Melissa Jones

     In any list, put the most important item last. This is what your reader will notice and remember. This
     rule works especially well with humor. You can create a list of ordinary things, and surprise the reader with something unexpected, funny, or absurd at the end. Example: "After a good tumble in the sack, Ted likes nothing better than to smoke a cigarette, drink a glass of orange juice, and polish his lightsaber collection."

Okay, maybe not the funniest sentence in the world, but it's a heck of a lot funnier than: "After a good tumble in the sack, Ted likes nothing better than to polish his lightsaber collection, smoke a cigarette, and drink a glass of orange juice.

Bonus: This is a great rule for job applications and resumes. When listing all the things that make you excellent, put the absolutely, totally, most excellent thing at the end. "Melissa has published stories in numerous literary magazines and contributed two chapters to WEbook's first collaborative novel, Pandora, and last summer she saved the world from imminent attack by hostile aliens, using only a spatula and three slices of cheese."

And every word of it is true!


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