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A pity it's not a bit more visible, but at least it's there! :)
I shy away from posting anything like that on the forums because I'm not sure if it would be welcomed or not.
But it seems to me that it's a shame that completed projects, developed on WEbook, just disappear after their authors have moved them onto the next stage: a published title. Unless they are actually published by this site, WEbook loses sight of them.
So... How about WeBook making space available to those authors who've produced a title (through the site) that's now for sale? I think you'd need some sort of filter/policing to make sure that a) the adverts are suitable b) the BOOKS are suitable and c) the title and their authors are a part of WEbook. I don't think it should become a free-for-all for any indie author.
There would probably need to be an agreed time frame in place, too. (and possibly a fee*?)
This, I think, would encourage members to GET WRITING, add interest to the site, and also help to develop site-attention/appeal.
*Fees: Have you thought of WEbook credits? ie. If you win the challenge/come runner-up/are named member of the month/complete so many reviews etc. There are lots of ways that members could amass credits that could then be exchanged for a) % off books in the WEbook store or b) advertising space as suggested above.
All of the above could be the WEbook staff's idea of a nightmare when it comes to implementation (and I don't have enough technical know-how to have any real idea if it would be viable) - but just thought I'd mention it! :)